Thursday, September 29, 2011

Introduction to Data Technologies

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Publisher: Chapman and Hall/CRC; 1 edition (February 23, 2009)
Language: English
ISBN-10: 1420065173
ISBN-13: 978-1420065176
Pages: 445
Size: 2.18MB

Product Description:
Providing key information on how to work with research data, Introduction to Data Technologies presents ideas and techniques for performing critical, behind-the-scenes tasks that take up so much time and effort yet typically receive little attention in formal education. With a focus on computational tools, the book shows readers how to improve their awareness of what tasks can be achieved and describes the correct approach to perform these tasks.
Practical examples demonstrate the most important points
The author first discusses how to write computer code using HTML as a concrete example. He then covers a variety of data storage topics, including different file formats, XML, and the structure and design issues of relational databases. After illustrating how to extract data from a relational database using SQL, the book presents tools and techniques for searching, sorting, tabulating, and manipulating data. It also introduces some very basic programming concepts as well as the R language for statistical computing. Each of these topics has supporting chapters that offer reference material on HTML, CSS, XML, DTD, SQL, R, and regular expressions.

One-stop shop of introductory computing information
Written by a member of the R Development Core Team, this resource shows readers how to apply data technologies to tasks within a research setting. Collecting material otherwise scattered across many books and the web, it explores how to publish information via the web, how to access information stored in different formats, and how to write small programs to automate simple, repetitive tasks.

Contents:
1 Introduction
2 Writing Computer Code
3 HTML Reference
4 CSS Reference
5 Data Storage
6 XML Reference
7 Data Queries
8 SQL Reference
9 Data Processing
10 R Reference
11 Regular Expressions Reference
12 Conclusion



Tuesday, September 27, 2011

The Executive MBA for Engineers and Scientists

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The Executive MBA for Engineers and ScientistsJames J. Farley | CRC 2009 | ISBN: 1439800995 | 287 pages | PDF | 3.44 MB







Description
All too often, a simple lack of understanding of fundamental business concepts is enough to prevent capable scientists and engineers from receiving otherwise deserved promotions. These days, technical merit and hard work alone no longer guarantee upward mobility. For scientists and engineers with aspirations of moving up the corporate ladder a keen grasp of business basics is a must.
Presenting concepts in a manner that is easily accessible, The Executive MBA for Engineers and Scientists covers the business principles and applications that today’s technical managers need to know. The book touches upon all the essentials, including marketing, sales, finance, manufacturing, and accounting. It details technical considerations including quality control, technical services, and R & D and highlights how to effectively integrate business concepts with technical considerations. Examples based on the author’s experience working in the pharmaceutical industry and with the Food and Drug Administration illustrate how similar situations can occur in other industries and explain how to solve the problems using the same techniques.
This easy-reading reference not only facilitates the understanding required of today’s technical professional but also pres a time-saving reference for business men and women on the move upward in sales, marketing, and manufacturing who need to expand their knowledge of technical functions. From break-even analysis to technical quality control, this practical guide arms you with the business savvy required to walk into your next meeting with confidence and walk out with an increased sense of accomplishment.
Table of Contents
Part I The ElementsChapter 1 Business: An Overview
Chapter 2 Marketing
Chapter 3 Sales
Chapter 4 Finance
Chapter 5 Break-Even Analysis
Chapter 6 Statistics: A Little Bit, Simply Explained
Chapter 7 Graphs, Charts, and Equations
Chapter 8 Manufacturing
Chapter 9 Accounting
Part II Elements of The Technical AreaChapter 10 Technical Function: Overview
Chapter 11 Quality Control
Chapter 12 Technical Service
Chapter 13 Research and Development
Part III Integrating Business and Technical Are as for ProfitChapter 14 The Corporation as a Unit: An Overview
Chapter 15 Business and Technical Relationships: Symbi os is to Ma x imi z e Profits
Chapter 16 People Skills: How to Get Along with Others (The Mos t Important Chap ter in This Book)
Chapter 17 Current Concepts, Trends, and Tools
Part IV Planning AheadChapter 18 Your Career
Chapter 19 Starting Your Own Business
Chapter 20 … And A Little Bit More
Index

Fundraising for Dummies, 3rd Edition

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Fundraising for Dummies, 3rd EditionJohn Mutz and Katherine Murray | Wiley Publishing 2010 | ISBN: 0470568402 | PDF | 387 Pages | 2.08 MB







Description
The fun and easy way to raise money for your causeFundraising For Dummies, 3rd Edition shows you how to take advantage of the latest strategies and resources available for raising money through everything from special events to online donations, in both good and bad economic times. The authors teach you how to market your organization using the most up-to-date tools and technologies available through the Internet. This expanded edition also offers information about philanthropy and tax law.
  • Contains new tips and techniques for creating materials that bring in contributions and support for the more than 1.4 million charitable and nonprofit organizations in the United States
  • Explains how to use social media to keep donors and volunteers engaged through Facebook, LinkedIn, Twitter, and Web technologies
  • Covers grassroots online fundraising and how to host big events on a shoestring budget
You'll also find tips on negotiating without alienating donors and developing long-term organizational goals. All these strategies are what makes this resource indispensable!
Table of Contents
Introduction.
Part I: Putting Your Fundraising Ducks in a Row. Chapter 1: Fundraising in a Changing Economy.
Chapter 2: Identifying the Fruits of Your Fundraising Passion.
Chapter 3: Finding the Right Perspective: Fundraising Issues and Ethics.
Chapter 4: Writing Your Case Statement: Your Agency’s Reason to Be.
Chapter 5: Organizing Your Team: Board Members and Volunteers.
Chapter 6: Creating a Winning Fundraising Plan.
Part II: Finding — and Winning Over — Donors. Chapter 7: Getting the Lowdown on Your Donors.
Chapter 8: Meeting Your Donor.
Chapter 9: Cultivating Major Givers.
Chapter 10: Asking for a Major Gift.
Chapter 11: Writing Winning Grant Proposals.
Part III: Telling Your Story and Building Your Brand. Chapter 12: Connecting for Profi ts: Sharing Your Story by Print, Mail, and Phone.
Chapter 13: Projecting Your Image in the Media.
Chapter 14: Social Networking: What’s the Connection for Your Organization?
Chapter 15: Getting the Most from E-Mail and E-Newsletters.
Chapter 16: Ramping Up Your Web Site.
Chapter 17: Extending Your Brand Online.
Part IV: Engaging Your Givers with the Right Campaigns. Chapter 18: Organizing, Implementing, and Celebrating Your Annual Fund.
Chapter 19: Planning a Special Event.
Chapter 20: Building Buildings, Nonbuildings, and Futures: The Capital Campaign.
Chapter 21: Securing Major Gifts, Planned Gifts, and the Challenge Grant.
Chapter 22: Engaging the Corporate Giver.
Chapter 23: Building and Growing Endowments.
Part V: The Part of Tens. Chapter 24: Ten Predictions about Fundraising.
Chapter 25: Ten (Plus One) Great Opening Lines.
Index.

E-Banking Management: Issues, Solutions, and Strategies

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E-Banking Management: Issues, Solutions, and StrategiesAuthors: Mahmood Shah, Steve Clarke | Publisher: Information Science Reference 2009 | Pages: 310 | Format: PDF | ISBN: 1605662526 | Size: 3.36 MB







Description
The provision of services on the Internet has expanded the field of e-banking to reach all major banks around the world. E-Banking Management: Issues, Solutions, and Strategies focuses on human, operational, managerial, and strategic organizational issues in e-banking. A cutting-edge reference source written by a collaboration of international experts, this book provides new theoretical constructscurrently underpinning research and practices within the field. In addition, this Premier Reference Source covers significant key elements,relevant perspectives and ideas, and leading theories involving the field of e-banking management.
Table of Contents
Chapter I E-Banking Management: An Introduction
Chapter II Delivery of Retail Banking Services
Chapter III An Overview of E-Banking
Chapter IV E-Banking Technologies
Chapter V A Managerial View of E-Banking
Chapter VI Human Involvement and E-Banking
Chapter VII Problematic Issues in E-Banking Management
Chapter VIII Key to Success: Cases and Practical Solutions
Chapter IX E-Banking Project Management
Chapter X Systems Thinking and Knowledge Management for E-Banking
Chapter XI Strategy Development for E-Banking
Chapter XII E-Banking: A Fuller Picture
Index.

Photoshop CS Killer Tips

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Photoshop CS Killer Tips
Scott Kelby and Felix Nelson | New Riders Press | ISBN: 0735713561 | edition 2004 | CHM | 288 Pages | 13.26 MB



Description

OK, why a book of nothing but tips? Because that's where all the really slick, really useful, and really fun stuff is. It's true! If we're looking through a book and we see the word "Tip" we're all immediately drawn to it, because we know we're about to learn something great. Maybe it's an undocumented keyboard shortcut, a hidden inside secret, or just a faster, better way to do something we do every day. The only problem with the tips in these books is, there's never enough of 'em. That is, until now.



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